Cross-Merchandising
By displaying complementary products together, Retailers can suggest additional purchases and make it easier for customers to find everything they need in one place.
Loyalty and Customer Behavior
Understanding and integrating insights from loyalty and customer behavior metrics allow Retailers create strategies to build a loyal customer base.
Trade Across
Trade Across strategy is a set of actions and plans developed by Retailers to ultimately increase the number of products in the shoppers’ baskets. It could be summarized as “1 More Product”.
Trade In
Unveiling Trade In Strategies and Category Management. Explore the strategies that aim to increase the number of baskets in a Category.
Trade Up
Discover how to leverage Trade Up strategies, utilizing category management techniques to boost sales
Customer Decision Tree
In the competitive world of Retail, the Customer Decision Tree (CDT) emerges as a game-changer. Explore its transformative capabilities!