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Here are all the essential knowledge and concepts you need to know to be a Category Management Expert

Category Management metrics are components of measurement used to evaluate the drivers and performances of a category of products. They are used in specific analyses (Range Review, Category Review, Business Plan Review, Strategic Analyses) to trigger decisions on Range, Distribution, Promotion, Prices and Displays.

Here are all the CRM essential knowledge and concepts you need to know to be a CRM Expert

CRM Management metrics are the organization of available data into a measurement that describes an action, outcome, or result and support your decisions.

Find the latest ideas, thoughts, and methodologies from our Experts on everything Retail, Category Management, Shoppers & CRM

VDO Tutorials on Platform

Webinars on various Category Management Processes & Methodologies